Thursday, November 28, 2019
Physical Appearance and Securing Employment
Outline Thesis statement: Physical appearance has been proved to influence an individualââ¬â¢s chances of being employed in the organization. This article reviews journal articles that talk about the relationship between physical appearance and securing employment.Advertising We will write a custom critical writing sample on Physical Appearance and Securing Employment specifically for you for only $16.05 $11/page Learn More Introduction Both previous and recent studies confirm that there is a relationship between physical appearance, such as dressing and body physique, and chances of being employed in a company or in the organization. Employers associate certain individuals with particular features such as fat individuals are linked to laziness. Labeling therefore becomes a problem in seeking employment. In the United States for instance, laws have been crafted that eliminate discrimination against physical appearance. Literature shows that the most b eautiful women and handsome men have a better chance of landing a job as opposed to individuals without admirable qualities. It then follows that employment is an independent variable whereas physical traits such as body size, color, height and shape are dependent variables. Without employment as a variable, physical traits could not be relevant within the context of work. Other factors influence an individualââ¬â¢s chances of being employed in the organization but this paper will specifically focus on physical traits. The paper uses some journal articles to evaluate what other scholars have done in relation to the topic. Dressing code that is identified with particular cultures or religion affects an individualââ¬â¢s chances of being employed. Due to subjective reasons, employers may have a dislike to a potential employee because of appearance and presentation. Religion Yaghoob Foroutan examined the relationship between culture and the chances of employment for women in organ izations. He set out his research because there was a growing debate over gender and cultural disparity in society. Female Job seekers from Muslim culture had problems securing employment in Australia and other parts of the world as well. The scholar explored the differences between Muslim women and females from other cultures. He found out that Islamic dressing code discriminated women from society. Few Islam women were employed because employers were uncertain about their demands and desires (Foroutan, 2008). The researcher compared employment rates of female Muslims in Australia and those employed in other parts of the world. He established that there was no difference since other cultures all over the world had problems with Islamic dressing codes. The researcher employed quantitative research methods in his study. He distributed questionnaires to both employers and Muslim women. The findings were analyzed using regression method in order to substantiate the findings. The findin gs suggest that dressing code is directly related to chances of securing employment in the organization. Managers and employers in general are reluctant to employ people whom they do not share a culture.Advertising Looking for critical writing on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Gender Appearance Trautner Mary and Kwan Samantha conducted an extensive research pertaining to attractiveness of both men and women. They noted that beauty affects several stages of employment such as appointing, salary, performance assessment and promotion. Employers expect individuals to be dressed decently during recruitment exercises. Furthermore, only certain air styles attract employers, implying that those with unwanted air styles cannot land jobs. From time to time, employers encourage their employees to maintain certain body figures. Furthermore, employers regulate the dressing code of employees by insisting on official at tires. Those seeking employment must conform to prescribed attires and uniforms. The scholars sought to know why some employers were firing their staff due to increased body sizes. The researchers analyzed some of the cases deliberated by the American law courts relating to employee appearance (Trautner, Kwan, 2010). The research concludes that the number of cases keep on increasing meaning that it is a concept that needs more exploration. This aspect encouraged the two scholars to conduct this research. Contrary to popular believe, it is men who were affected most by the dressing code in 1970s. Data from this research reveal that cases differed all along from 1970s. Physical appearances problems in 1970s were concerned with male hair length. The new trend reveals that weight and deviant appearances are the major problems. This means that employers are keen to recruit individuals who match their tastes and preferences as regards to physical appearance. Tall and slender men are beli eved to be resourceful while the big-bodied are assumed lazy and unproductive. The scholars collected data through interviews. They followed the tenets of quantitative research methodology. Lisa Drogosz and Paul Levy conducted a separate study on gender appearance, in which they applied Lack of Fit Model. The scholars evaluated how the theory was utilized in places of work and during recruitment. According to them, some gender characteristics were superior to others. Individuals with desired qualities were productive than those with no such qualities (Drogosz, Levy, 1996). Employers tend to go for those employees perceived to have desired qualities. Attractive employees could boost the productivity of the firm as opposed to non-attractive ones.Advertising We will write a custom critical writing sample on Physical Appearance and Securing Employment specifically for you for only $16.05 $11/page Learn More Therefore, the employer rates recruits as masculi ne, feminine or neutral. Through their study, they established that Lack of Fit Theory was misplaced. Their findings did not replicate the results of the theory. They found out that attractiveness was the major theme in any organization. Attractive individuals scored high in their jobs. In fact, job category was not an issue because nice-looking individuals emerged top in all types of jobs. This is what happens during recruitment, meaning that good-looking recruits are given more points as opposed to the unpleasant ones. Individuals possessing either masculine or feminine qualities were rated as being nice-looking. For women, those with good shapes and height were given highest ratings while men with muscles were considered very productive. The researchers used quantitative research method, mainly because they were interested in numbers. Sexual Capital Catherine Hakim conducted a study to determine sexual attractiveness, in which she formulated Erotic Capital theory. She believes th at erotic capital is a very treasured personal quality that is utilized by individuals to seek favors, including employment. Apart from erotic capital, she identifies other forms of capital such as social, economic and human. The scholar insists that erotic capital is extremely important in the modern society. Those who can present themselves in an attractive manner will always achieve what they want. This means that even employers are attracted to nudism. Ladies wearing short cloths that display their bodies attract employers and can easily influence them, hence getting employment (Hakim, 2010). Men with attractive bodies can as well attractive female employers. However, the scholar disputes that a man cannot challenge a woman when it comes to utilization of erotic capital in seeking employment. Women will always win the favors of men during recruitment exercises. She asserts that women are always working hard to attract men hence giving them a better advantage during recruiting. U pon employment, erotic capital plays an important role in promotion and wage increment. This is because it is usually believed that such individuals bring in more customers. Zebrowitz, Hall, Murphy Rhodes concluded their studies by observing that employers can judge an individualââ¬â¢s intelligence from facial appearance. This is only possible when a valid cue of beauty is employed (Zebrowitz, Hall, Murphy, Rhodes, 2002).Advertising Looking for critical writing on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The scholars observe further that a number of reasons contribute to relationship between attractiveness and intelligence. This means that employers use both biological and social factors to tell an individualââ¬â¢s capability. Some are perceived to be lazy by looking at their bodies while others are judged through behavior. Therefore, it is true that an individualââ¬â¢s body movement can be used to predict his/her chances of landing a job. Individuals who do things faster have an advantage of being employed than others. The research was conducted in various parts of the world to establish the influence of femininity and masculinity in employment. However, the research recommends further studies because scholars used unrepresentative sample. Future researches should use large samples to achieve viable and reliable results. Conclusion Trautner and Kwan argue that beauty affects employment processes such as hiring and promotion. On their part, Drogosz and Levy concur with Trautne r and Kwan that beauty is indeed a major determinant of employment. Foroutan discusses about the influence of cultural attire in employment, in which he argues that Islamic attire is an impediment to Islam women worldwide. Hakim further noted that individuals could utilize erotic capital to solicit employment favors. Zebrowitz, Hall, Murphy Rhodes asserted that employers could tell the character of an individual through facial appearance. It is therefore true that physical appearance affects an individualââ¬â¢s chances of employment. Attractive individuals have high chances of being employed. Religious attires such as those of Muslims affect their employment opportunities. This literature review is resourceful in telling the relationship between physical appearance and employment. References Drogosz, L., Levy, P. (1996). Another look at the effects of appearance, gender, and job type on performance-based decisions. Psychology of Women Quarterly, 20(3), 437-445. Hakim, C. (2010) . Erotic Capital. European Sociological Review, 26(5), 499-518. Trautner, M., Kwan, S. (2010). Gendered appearance norms: An analysis of employment discrimination lawsuits, 1970-2008. Research in the Sociology of Work, 20, 127-150. Foroutan, Y. (2008). Womenââ¬â¢s employment, religion and multiculturalism: Socio-demographic emphasis. Journal of Population Research, 25(1), 63-90. Zebrowitz, L., Hall, J., Murphy, N., Rhodes, G. (2002). Looking smart and looking good: Facial cues to intelligence and their origins. Personality and Social Psychology Bulletin, 28(2), 238-249. This critical writing on Physical Appearance and Securing Employment was written and submitted by user Walter A. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.
Monday, November 25, 2019
11 Best Writing Blogs to Master the Craft of Creative Writing
11 Best Writing Blogs to Master the Craft of Creative Writing 11 Best Writing Blogs to Master the Craft of Creative Writing Writing blogs are some of the best resources to become a better writer, which lets be real, is the goal of all writers.You already know this:Writing is hard.Itââ¬â¢s so difficult, in fact, that there are countless writing tips and resources online dedicated to helping you better understand and improve the craft.We here at Self-Publishing School are even committed to giving you the best advice out there.But we wanted to offer you more by highlighting blogs about writing that contain solid advice for writing.Weve compiled a list of the best writing blogs on the internet for you to learn and grow from.Here are the best writing blogs weââ¬â¢ll cover for you:The Write LifeWriters DigestWrite to DoneThe Write PracticeCount Blogula by Jenna MoreciThe Creative PennTerribleminds by Chuck WendigDaily Writing TipsBetter Novel ProjectWell-StoriedShayla RaquelIf Youââ¬â¢re Ready to Start Writing NOW Watch This FirstDonââ¬â¢t waste any more writing time than you already have.Before we get into the meat of which writing blogs are the best and what unique qualities they have to offer, letââ¬â¢s set you down the path for success.Youââ¬â¢re here because you want to learn which blogs about writing are the best.We get it. In fact, we already put together a free training guide for you with all the information you need to know.Join Chandler Bolt at his FREE Webinar Training as he reveals the exact tactics and strategies he used to write and publish 6 bestselling books in a row and how he used them to build a 7-figure business in less than 2 years!Spots are limited!Click Here to Save Your SpotBest Writing Blogs for Tips and AdviceIf youââ¬â¢re not quite serious yet about getting your book published yet, weââ¬â¢ve put together a list of the best writing blogs to learn how to write a book from.Letââ¬â¢s dive into exactly what these writing blogs have to offer and why you should be paying close attention to them if you want to improve your writing, start you r book, and publish it on Amazon (or wherever else you want to publish it through)!#1 The Write LifeIf youââ¬â¢ve been searching through for writing blogs long enough, youââ¬â¢re probably already aware of all The Write Life has to offer.This blog about writing is a fantastic resource for writers of all kind.Whether youââ¬â¢re looking to write a book for the first time or jump into the freelance writing community, The Write Life has you covered.They even have tips for blogging and marketing. All the bases are covered!Make sure to check out their helpful writing blog posts and read the comments for extra help from their dedicated community.Click here to check out this writing blog!#2 Writerââ¬â¢s DigestIf you love writing tips by writers, this is one of the top writing blogs to visit.This writing blog is all about uncovering your potential through real, easy-to-follow blog posts that simplify more complicated issues in the writing community.They even host competitions, f eature blog posts by editors, and give you insights to events they host or even attend.If youââ¬â¢re someone who loves to physically join a writing group, youââ¬â¢ll love this writing blog and all it has to offer.Click here to check out this writing blog!#3 Write to DoneThere are a lot of different avenues writers have to be aware of when it comes to building a successful career from their work.And Write to Done gives you just that!Being both a creative writing blog along with covering nonfiction writing, Write to Done teaches you how to master a number of different techniques and habits geared toward helping you succeed in the literary world.You donââ¬â¢t want to miss out on all the writing advice they have to offer along with motivational material to help you keep it up.Click here to check out Write to Done.#4 The Write PracticeThe Write Practice is a massive source of helpful information for writers everywhere. They cover writing blog posts touching on topics revolving around key writing practices, writing exercises, and even writing prompts to get your mind stirring.You wonââ¬â¢t be without help with The Write Practice.Not only do they offer free help through their blog posts, but they also have programs, writing contests, and help involving your author platform in general.Click here to check out The Write Practice.#5 Count Blogula by Jenna MoreciJenna Moreci is an Award-Nominated Self-Published Author with two novels on Amazon, in libraries, and on shelves all over the country.Count Blogula is her writing blog where aspiring authors congregate to ask specific writing, marketing, and publishing questions to be answered by this wildly successful Youtuber and Self-Published Author.Moreci is honest (sometimes brutally in the best way), real, and lets all writers know what it truly takes to make a career out of writing.Head on over to her blog if you want to scroll through pages and pages and pages of free writing advice by someone who has been through it all before.Click here to check out Count Blogula by Jenna Moreci.#6 The Creative PennIf your goal is to make writing a job, itââ¬â¢s worth giving The Creative Penn a read.This website has writing blog posts covering topics from genre-specific writing advice to marketing to publishing tips.Joanna Penn is an Award-nominated, New York Times and USA Today bestselling author and she runs The Creative Penn to teach others how to reach her level of success with their books.She has a number of writing-specific books available for purchase along with podcasts, courses, specific tools, and more. This is one of the best blogs about writing to add to your arsenal.Click here to check out The Creative Penn.#7 Terribleminds by Chuck WendigChuck Wendig has a must-acquire-a-taste-for personality. Heââ¬â¢s curt, brutal, and gives humor to his writing tips and advice for aspiring authors.His writing blog covers topics ranging from his own personal work and the work of others to hel p you specifically ask for.Youââ¬â¢ll never be bored with Wendigââ¬â¢s unique delivery style and real advice.Click here to check out Terribleminds by Chuck Wendig.#8 Daily Writing TipsDaily Writing Tips is exactly as it sounds; they give writing tips for aspiring authors daily.Their advice ranges from writing-specific to motivation to oddities, like words that Shakespeare invented.If youââ¬â¢re someone who wants to improve the craft of writing with very specific tips and tricks, this is the place to frequent. Youââ¬â¢ll never want for more help with Daily Writing Tips.Click here to check out Daily Writing Tips.#9 Better Novel ProjectIf you love doodles along with writing tips, this is the site for you.Better Novel Project has a number of different writing blog posts centered around helping you become a better writer.From NaNoWriMo content to blog posts all about genres, writer life, character development, and even writing scene-specific details.Itââ¬â¢s easy to get lost the abundance of content available for you on this writing blog so be careful, but get your fill.Click here to check out Better Novel Project.#10 Well-StoriedKristen Kieffer is the author behind Well-Storied, as well as an author of fantasy and writing resources.Not only does she offer great writing advice, but her dedication to helping writers uncover their true abilities is nearly unmatched.You can check out her free courses, listen to the podcast, and even participate in her community chats.Well-Storied has an abundance of help in the writing-world and youââ¬â¢ll be better off by tuning in regularly!Click here to check out Well-Storied.#11 Shayla RaquelShayla Raquelââ¬â¢s writing blog is filled to the brim will knowledge regarding all aspects of writing. From prepping to writing to marketing, she has you covered.As an editor and seasoned writer herself, Shayla works one-on-one with authors nearly every day. She has edited over 300 books and launched Amazon Bestselle rs making her experienced and competent! Click here to check it out Shayla Raquel!All of these writing blogs have something unique to offer that you wonââ¬â¢t find any anywhere else. When it comes to learning any craft especially writing itââ¬â¢s important to broaden your search and learn as much as you can from as many talented minds as you can.ARE YOU READY TO BECOME AN AUTHOR ON YOUR OWN?Your writing blog and expertise could be up here one day with some of the best!But you have to commit to taking action and writing your book first.And weââ¬â¢re here to help you on your journey to write, market, and publish your book. But only if youââ¬â¢re serious about making this a reality.
Thursday, November 21, 2019
Hamlet Critical Perspectives Essay Example | Topics and Well Written Essays - 1500 words
Hamlet Critical Perspectives - Essay Example This was almost a requirement, because England was under fire from many nations, including Rome and the Catholic church, due to Henry VIII (her father) breaking with the Vatican during his reign. Yet by the start of the seventeenth century, the queen was in her late sixties and to quote the French ambassador De Maisse ââ¬Å"She kept the front of her dress open, and one could see the whole of her bosomâ⬠¦andâ⬠¦ Her bosom is somewhat wrinkledâ⬠. As such Doctor Lavery draws the comparison of her and the elderly Gertrude, with whom Hamlet cannot hide his disgust when she marries Claudius (Lavery). Another contemporary viewpoint that Lavery believes Shakespeare used as a main theme for the play was revenge, especially when it pertained to corruption in government. True Hamlet sought true blood revenge for his father the king was murdered by his own brother in order to seize the throne. But he also grappled with an even bigger problem in that the government should be toppled, with violence if necessary, if it is deemed to be unworkable. Perhaps the founding fathers of the United States learned well from Hamlet and used his ideas when they decided to secede from England well over a century later. Then again it has been said by others that the inspiration for Hamlet was a Latin work from the thirteenth century called Vita Amlethi, well before Elisabethââ¬â¢s Tudor monarchy had been established. Hamlet uses many mythological references in the work, along with historical figures interspersed to mythological status. For instance, the Roman emperor Julius Caesar (who was a central figure in many of Shakespeareââ¬â¢s works) was mentioned in three times in the play, mostly as part of Hamletââ¬â¢s play within a play. Speaking of his uncle Claudius, Hamlet refers to him as a satyr, the drunken buffoon in Roman mythology from which we get the word satire. Of course figures from the Judaic Christian belief system is heavily referenced from the obvious refe rences to Cain and Abel (Claudius slew his brother), the beggar Lazarus, Saints Peter, Patrick and James, to Jesus Christ himself. Even the madness of Hercules from Greek mythology is borrowed from, to reference the entire theme of insanity in the play. In his work Teaching Shakespeareââ¬â¢s Hamlet, Douglas Grudzina argues that the father of psychoanalysis, Sigmund Freud and his protege Carl Jung looked heavily at the mythological aspects of Hamlet when Jung said ââ¬Å"some myths are repeated throughout history in cultures and eras that could not possibly have had any contact with one anotherâ⬠as in the Greeks and Chinese having basically the same stories. Jung believed that this concept was especially true in relation to religious beliefs. Every culture basically believes in creation and some sort of life after death. Based upon Shakespeareââ¬â¢s own beliefs, that would therefore explain the ghostly appearance of Hamletââ¬â¢s father, asking that his son avenge him ( Grudzina). The feminism of Hamlet, or lack of it, has been well documented, especially in the late twentieth century and one of the most famous of those was the tragic Ophelia, whose eventual madness was caused by her maltreatment from most if not all of the males she encountered. For a character so well written about by so many scholars, she appears
Wednesday, November 20, 2019
Stock Market Assignment Part II--Retirement Plan Requirements Research Paper
Stock Market Assignment Part II--Retirement Plan Requirements - Research Paper Example I will live off 25 years depends on my retirement account. Average age of living of my past family members is 85 years and for this reason I have estimated this time duration of living for my life. Now, I am 25 years old and I have started earning from this year only. I want to cover the basic cost of living of my total family so that the children do not need to concentrate on savings. So, with this post retirement regular annual income I will cover the annual cost of my family. After retirement my cost of living will be minim um in terms of the essentials and regular expenses like the EMI of house loan and car loan will not be needed at that time. Apart from these regular expenses education will also be not needed at that time because children will become established and will be the earning family members when I will be retire from my job. So, I am expecting to get an annual post retirement withdrawal amount of at least 25% of the last annual income. I need this amount to be increased every year because of possibility of the increase of the inflation rate. This will result to increase in cost of living. So as the pre retirement income increases every year, the post retirement annual withdrawal amount will need to be increased. For getting 25% of the last annual of income after the 60 years of my age I need to save 20% of my total annual income. Rate of saving need I will increase at rate of increase in the annual income and for th8is purpose I am also cons idering the average inflation rate and the average percentage increase based on the past five years growth rate. I do not want a fixed amount after my retirement and for this reason I want a regular income from my savings and also this income from needs to be increasing in order each year so that I can withdraw increasing amount each year after my retirement. For this amount of withdrawal I have to save 20% of savings each year with increase rate of savings of 1.5% due to the
Monday, November 18, 2019
Gender and Sexuality, Race and Ethnicity Essay Example | Topics and Well Written Essays - 1250 words
Gender and Sexuality, Race and Ethnicity - Essay Example Discrimination at the place of work has worked against women's rights for so long as men continue to monopolize the opportunities. Women have found their position through the provisions of law, to actively engage in serious studies and assume the positions of power in order to champion for the rights of those underprivileged women. The law provides that, under the Act 23 of the Universal Declaration, without discrimination, women have the equal right to equal work and equal pay. Through the platform of empowering from fellow successful women, those who are disadvantaged have taken this advantage to claim their right. By doing so, women have worked against the traditional perception of the masculine society that sees women as not able to assume some positions and not others in a working environment.Women have risen to command the Human Resource positions and avert that notion like in industrialized countries, where women have to bear with a salary that comes with their positions. Agai n, in these commanding positions, either as managers or human resource managers in a company, the voice of women in providing the same platform as men in promotional terms, bridges the gap of discrimination. As a result, todayââ¬â¢s women find it easy to choose the kind of work they would feel like doing contrary to the cultural mentalities or educational discrimination. The current global woman lives in a society that would respond to her needs of learning and earn a job, of whichever position, away from the housekeeping bondage.
Saturday, November 16, 2019
Elasticity Of Demand In A Air Travel Context Tourism Essay
Elasticity Of Demand In A Air Travel Context Tourism Essay Price elasticity of demand and income elasticity of demand. (Ryan air British Airways Data) How are low-cost carriers such as Ryan air able to achieve cost savings? Fixed costs and variable costs. Critical analysis of the issues involved in the following article: BAA Airports: Notice of release of interim undertaking Conclusion Bibliography Introduction Ryanair isà ¢Ã¢â ¬Ã ¦Ã ¢Ã¢â ¬Ã ¦Ã ¢Ã¢â ¬Ã ¦. British Airways isà ¢Ã¢â ¬Ã ¦.. This document reports the findings of a review of the economics and business literature on empirically-estimated own-price elasticity of demand for air travel for Ryan air and British Airways. It refers to the data on page two of the assignment handout to both above airlines to illustrate and explain the concepts of price elasticity of demand and income elasticity of demand. The purpose of this study is to report on all or most of the economics and business literature dealing with empirically approximate demand functions for air travel and to collect a range of fare elasticity measures for air travel provide in the data on the second page of the assignment topic and provide some judgment as to which elasticity values would be more representative of the true values to be found in different airline such as Ryan air and British airways, furthermore will evaluate the accomplishment of cost savings of Ryan air through fixed costs and variable costs as well as writing a critical analysis the article on BAA Airports: Notice of release of interim undertaking'(mmc.gov.uk, 2010). Price Elasticity of Demand and Income elasticity of demand in the context of air travel demand: (Ryan air British Airways) We identified two distinct prices for air travel which are price elasticity of demand and income elasticity of demand from the case study for air travel demand which should distinguish among prices for: Low cost carrier (LCC) example of Ryanair and Full Service Carrier (FSCs) example of British Airways; business and leisure travel. Accordingly, to examine the sensitivity of the demand for air travel to its price, separate analysing of the price elasticity of demand is gathered for each of these two distinct markets. Price Elasticity of Demand Dunnett, A. (1988: 260) define Price Elasticity of Demand as a numerical value which describes the degree of responsiveness of demand to changes in prices. In addition Sloman (2005) believed that the demand for a particular good or service depends on a variety of factors. Key influences include, the levels of consumer income, the price and quality of the services in question and especially services that are close substitutes. As a general rule, once other influences on demand stay unchanged, a higher price for a product leads in a lower quantity demanded. However, the price responsiveness of demand varies from one good to another and from one market to another (FitzRoy et al, 1998). Since the availability of alternative modes of transportation that are reasonably close substitutes for air transport such as low cost airlines like Ryanair diminishes with distance travelled, it is expected that the demand for air transport will be less elastic for longer flights typical example of British airways with is a FSCs than for shorter flights typical example of Ryan air. Just considering an example where Ryanair (a low cost airline) flights to Milan from à £49.99 return and British Airways from à £628 return. The problem though with Ryanair is that you can find this cheap ticket if you book it about it well in advance. But if we try to book it on the same day before your journey the price has gone up at à £179.99 return when British Airways price will be still remaining the same until a week before your journey. Further, international travel tends to be widening over more time than domestic travel, so that the airfare is a smaller proportion of overall trip costs, which makes international travel less sensitive to changes in ticket prices. In addition, leisure travellers are more likely to postpone trips to specific locations in response to higher fares, or to shop around for those locations offering more affordable fares. Consequently, it is expected that the demand for air transport for leisure reasons will be more elastic than business travel who usually travel with FSCs. According to Anthony et al (2000) Ryan air prices management is systematically offering different prices to different customer segments in response to demand whereas (Kimes, 1989) suggests that the team in charge of yield management need to identify how changes in pr ice will affect their customers. Within the airline industries customer demand may be higher on week ends, during summer months, or at particular times of a day, (Belobaba, 1987). Managers must be able to forecast time-related demand so that they can make effective pricing and allocation decision to manage the shoulder periods around high demand period. However the corporate business traveller during the week becomes a leisure traveller when on holiday or at week-ends. Different occasion find the same consumer having different expectation and needs, (Buttle, 1986). Such a concept is termed elasticity of demand. According to the Data from the case study downloaded from Ryan air website, the price of the flight is far more higher than the price of the flight on other following days of the week day. However, when approaching the end of the week-end or school holiday, there is a huge demand and the increased demand drives the price up again as customer are returning from their vacation or family are going on holiday. Closer to the date and time of the scheduled service, the price rises, on the simple justification that consumers demand for a flight becomes more inelastic the nearer to the time of the service. The low cost airlines such as Ryan air follow the pricing strategy outlined above. Customers booking early with carriers such as Ryan air will normally come across lower prices if they are ready to commit themselves to a flight by booking early. This gives the airline the plus of important how full their flights are likely to be and a source of cash-flow in the weeks and months prior to th e service being provided. People who book late often regard travel to their planned destination as a need and they are therefore likely to be prepared and able to pay a much higher price very close to departure. Airlines call this price discrimination yield management but despite the consider name, at the heart of this pricing strategy is the straightforward but important concept price elasticity of demand. Ryanair has a seat pricing policy that causes fares to rise as a flight fills up (Ryanair.com, 2010). Following theory of supply and demand, if customer wants a seat so badly, they will pay more for it than otherwise. Income Elasticity of Demand It is defined as numerical values which describe the responsiveness of demand to a change in consumer incomes. (Sloman, 2005) Because of the recession, demand for low cost flights grew rapidly as family with higher income who were travelling with FSCs before would prefer low cost than traditional airlines and some current low cost customer with low income may prefer domestic flight or would just prefer not to travel by air. In air travel, FSCs are essentially joint products consisting of differentiated service bundles that are identified by fare classes. However the yield management systems employed by FSCs also create a multifaceted form of inter-temporal price discrimination, in which some fares (typically economy class) decline and some increase (typically full-fare business class) as the departure date draws closer. This implies that ideally, empirical studies of air travel demand should separate business and leisure travellers or at least be able to include some information on booking times in order to account for this price discrimination, and that price data should be calibrated for inter-temporal price discrimination: for example, the use of full-fare economy class ticket prices as data will overestimate the absolute value of the price elasticity coefficient. Within the set of differentiated service bundles that comprise each (joint product) flight, the relative prices are important in explainin g the relative ease of substitution between service classes. Given the nature of inter-temporal price discrimination for flights, the relative price could also change significantly in the time period prior to a departure time. In particular changes in real income and the prices of substitutes or complements will affect demand. Alternative transportation modes (road and rail) are important variables for short-haul flights, while income effects should be measured for both short and long-haul. Oum et al. (1992) provide valuable tools that occur when evaluating the demand models. Air travel demand can be affected by changes in the prices and service quality of other modes. For short-haul routes (markets) the relative price and service attributes of auto and train would need to be included in any model; particularly for short-haul markets such as low cost airline. Failure to include the price and service attributes of substitutes will bias the elasticity. For example, if airfares increase and auto costs are also increasing, the airfare elasticity would be overestimated if auto costs were excluded. The entry of low cost carriers leads to lower fares for a subset of traffic and competitors will offer a supply of seats to match these fares. Lower average fares should lead to lower demand elasticity estimates, while increases in the number of competitors in the market will lead to higher demand elasticity estimates. How low cost carriers such as Ryan air able to achieve cost savings? Fixed Costs and Variable Costs. Ryan airs business model is focus around its general low cost philosophy. That is Ryan air attempts to cut all non value adding activities as it strives to drive costs down to the total minimum. Below are typical examples how it drives its downwards which include selling directly to its customer over the internet or over the phone rather than via agents and middlemen, thus saving commission cost and administrative cost. Ryan air is a ticketless as most of it customer buy over the internet, in return for a booking reference that is exchanged at the checking counter at the airport for a boarding pass. The airline has no in flight meals which is a cost saving measure that cannot be much inconvenience to its customer since all Ryan air flights are short haul. Nevertheless has subcontracted catering services on its flights where customer can buy an in flight meal and drink should they wish which is another way of driving price. Cabin crew double up as cleaner and this helps Ryan air to promise a turnaround time at any airport of 30 min rather than 45-60 min that has FSCs been the norm. Another cost cutting device, is the typical example of the UK smaller airports such as London Luton, cheaper to fly to from than bigger airports such as Heathrow which it is use at least as its base as they are less congestion and facilitate turnaround times for aircraft to be a lot shorter. Fixed Costs Fixed Costs are defined as the Total costs that do not vary with the amount of output produced (John, S. 2005:82) Ryan air as a LCC operate in the environment of high fixed cost, fixed capacity in the short term, a perishable product and seasonal demand. Virtually all of airlines costs can be considered fixed. The cost of the capital tied up in the plane, the fuel it take to fly the route, the crew it will take to staff the ground and flight operations insurance, rent, etcà ¢Ã¢â ¬Ã ¦ All these cost are fixed once the company decides to fly a particular route and the variable costs associated with serving another passenger on the flight are figure lively peanuts. Ryan air generates sufficient revenue through ancillary services such as car rentals, accommodation, currency, travel insurance, transactions, refreshments, to cover variable costs and offset at least some fixed cost. Management believes that providing these services through the internet allows Ryan air to increase sales, while at the same time reducing costs on a per unit basis. Variable Costs Variable Costs are defined as the total costs that do vary with the amount of output produced (Sloman, 2005: 82) The relatively low variable costs associated with many capacity- constrained Ryan air allow for some pricing flexibility and give operators the options of reducing pricing during low demand times. Ryan air always seeks for low variable costs. Below are factors that help Ryanair to maintain a low variable cost: One type of aircraft, management believes that its strategy of limiting its fleet primarily to three variants of a single type of aircraft from a single manufacturer enables it to limit the costs associated with personnel training, maintenance and the purchase and storage of spare parts, as well as affording greater flexibility in the scheduling of crews and equipment. Pricing is based strictly upon revenue maximization process that matches the aims and objectives of prices elasticity of demand Internet booking which cut paper and administrative costs No airport sales offices/ no cancellations Charging a surplus for excessive baggage Maximization of seat capacity per plane Use of less expensive airport as Ryan air been offered incentives is a controversial one Ryan air director of communications. Ryan air further endeavours to reduce its airport charges by opting, when practicable, for less expensive gate locations as well as outdoor boarding stairs rather than more expensive jet ways. Ryan air has entered into in agreements on competitive terms with third party contractors at certain airports for traveller and aircraft handling, ticketing and other services that management believes can be more cost resourcefully provided by third parties. Management attempts to obtain competitive rates for such services by negotiating multi-year contracts at prices that are fixed or subject only to periodic increases related to inflation. One of the typical example is the price of aviation fuel which is directly related to the cost of oil but Ryan air control this through hedging. All these factors listed above contributed to a low variable cost of Ryan air, a key component in any successful yield management system and provide an opportunity for leverage against its major competitors. Critical analysis of the issues involved in the following article: BAA Airports: Notice of release of interim undertaking
Wednesday, November 13, 2019
The Uncertainty Of Perception :: essays research papers
The Uncertainty of Perception "Seeing conditions what we believeâ⬠¦believing conditions what we see." This observation is the core of society and the substratum of human behavior. Psychological studies have reinforced and proven theories involving the conditioning of humans. However, failure lies in the attempt to assign the causes to a single concept. Among the vast influences for human behavior is our tendency to see what our beliefs would have us to, and hence, believe only what we happen to see. Obviously, my previous statement only obfuscates our attempt to comprehend the intended notion. In order to attain total understanding of the profound thought the quotation develops, I will attempt to analyze and apply it to my experience and knowledge of conditioning. Primarily, I need a concise interpretation of the idea. The contextual definition of see is "to perceive by the eye." Unfortunately, sight, is only one of five senses. Even worse, the images we see through our eyes are s tatistically only one-millionth of our actual reality. Therefore, anything we see is not the entire being or actuality of the world around us but instead a finite perception (by means of vision) of the universe. The technical definition of the other key term, belief, is "a state or habit of mind in which trust or confidence is placed in some person or thing." In context, I will use the typical philosopher's definition and define belief as "the unthinking acceptance of an idea or system of ideas." Philosophically, belief is "blind" and is described as "the process of making a commitment to an idea in order to make that idea work for you." In a selfish sense, it is the process of making ideas true. Transitionally, the quotation can be interpreted as "Our finite perception of reality determines what we will accept as the truth, and what we view as the truth will alter our already limited perceptions of life." Although wordy, a better co nnotation is produced and the coherence of the concept is increased. "Well, now that we have seen each other," said the Unicorn, "if you believe in me, I'll believe in you. Is that a bargain?" writes Lewis Carroll in his piece, Through the Looking-Glass. The situation of the Unicorn and Man appears to be that neither believed in the other because they had never seen the other species, thus illustrating the age-old slogan "Seeing is believing." In today's modern society that maxim is evident. The Uncertainty Of Perception :: essays research papers The Uncertainty of Perception "Seeing conditions what we believeâ⬠¦believing conditions what we see." This observation is the core of society and the substratum of human behavior. Psychological studies have reinforced and proven theories involving the conditioning of humans. However, failure lies in the attempt to assign the causes to a single concept. Among the vast influences for human behavior is our tendency to see what our beliefs would have us to, and hence, believe only what we happen to see. Obviously, my previous statement only obfuscates our attempt to comprehend the intended notion. In order to attain total understanding of the profound thought the quotation develops, I will attempt to analyze and apply it to my experience and knowledge of conditioning. Primarily, I need a concise interpretation of the idea. The contextual definition of see is "to perceive by the eye." Unfortunately, sight, is only one of five senses. Even worse, the images we see through our eyes are s tatistically only one-millionth of our actual reality. Therefore, anything we see is not the entire being or actuality of the world around us but instead a finite perception (by means of vision) of the universe. The technical definition of the other key term, belief, is "a state or habit of mind in which trust or confidence is placed in some person or thing." In context, I will use the typical philosopher's definition and define belief as "the unthinking acceptance of an idea or system of ideas." Philosophically, belief is "blind" and is described as "the process of making a commitment to an idea in order to make that idea work for you." In a selfish sense, it is the process of making ideas true. Transitionally, the quotation can be interpreted as "Our finite perception of reality determines what we will accept as the truth, and what we view as the truth will alter our already limited perceptions of life." Although wordy, a better co nnotation is produced and the coherence of the concept is increased. "Well, now that we have seen each other," said the Unicorn, "if you believe in me, I'll believe in you. Is that a bargain?" writes Lewis Carroll in his piece, Through the Looking-Glass. The situation of the Unicorn and Man appears to be that neither believed in the other because they had never seen the other species, thus illustrating the age-old slogan "Seeing is believing." In today's modern society that maxim is evident.
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